Grow a Business
Build a repeatable growth engine
Takes you from a business with lucky months to a repeatable growth engine that produces a forecast. It orchestrates its nine skills phase by phase, asking you the decision questions at every step and recording every result in your project's docs/ folder so the journey resumes across sessions.
npx skills add wondelai/skills/grow-business --global - 01
Which niche, and which square of the machine is empty?
1-Page Marketing Plan → docs/MARKETING.md - 02
Why should they buy this instead of the alternative?
$100M Offers → docs/OFFER.md - 03
How do we manufacture pipeline on demand?
Predictable Revenue → docs/MARKETING.md - 04
Why would anyone share this?
Contagious → docs/MARKETING.md - 05
Why do they say yes on the page?
Influence Psychology → docs/OFFER.md - 06
How do we reach the mainstream buyer?
Crossing the Chasm → docs/STRATEGY.md + docs/CUSTOMER.md - 07
How does the network do the acquiring?
Cold Start Problem → docs/MARKETING.md - 08
Which one number tells us it is working?
Lean Analytics → docs/METRICS.md - 09
How do we capture the value instead of discounting it?
Negotiation → docs/OFFER.md
Each phase asks the question, then writes the answer before the next one starts.
The long read behind the phases: How to Grow an Existing Business with AI Skills
02 What it is
What is the Grow a Business journey?
Lucky months are not a growth engine. Nine phases build one: pick the niche and the empty square of the marketing machine, strengthen the offer, manufacture pipeline, engineer word of mouth and network effects, then measure and stop discounting. Every decision lands in docs/ and carries into the next session.
03 In practice
Build a Repeatable Growth Engine
You have customers and word-of-mouth, but growth is ad hoc and unowned.
Our growth is improvised and unowned. Run the grow-business journey: marketing operating system, offer, outbound pipeline, word-of-mouth, and metrics — each phase feeding the next, recorded in docs/.
Use grow-business skill.
Written to your repo
- docs/MARKETING.md
- docs/OFFER.md
- docs/STRATEGY.md
- docs/CUSTOMER.md
- docs/METRICS.md
- docs/GROW-BUSINESS-PLAN.md journey tracker
Stop anytime. The tracker records which phases are done and which decision is next, so a new session opens at the unanswered question.
04 Prompts
Say it like this.
Name the journey at the end of a prompt and it takes over from phase one. Say it again in a later session and it resumes at the unanswered question.
We have customers but growth is ad hoc — build us a growth engine. using grow-business skill
Run the grow-business journey; our weakest square is lead generation. using grow-business skill
Pick up our growth plan from the tracker. using grow-business skill
05 Fit
One prompt runs it.
Every phase asks before it acts, and every decision lands in your project's docs/ folder as a living document.
Reach for it when
Turn ad-hoc marketing into an operating system with owners
Build an offer strong enough to carry outbound and referrals
Manufacture pipeline with a repeatable outbound process
Engineer word-of-mouth and network effects deliberately
Stop discounting your way to growth
Reach for something else when
Growth is not the constraint. execution is — Improve a Business opens with a diagnosis gate for exactly that.
Nobody has bought yet, so there is nothing to scale. Create a Business earns the first evidence.
You only want an outbound motion designed. Predictable Revenue covers specialised roles and repeatable pipeline by itself.
The bottleneck sits on one page rather than across the funnel. Grow a Website is closer to the money.
07 Questions
Before you install.
How do I install the Grow a Business journey?
Run npx skills add wondelai/skills/grow-business --global. It takes about 30 seconds and needs no account. The Grow a Business skill then works in Claude, Claude Code, Claude Cowork, Codex, Cursor, OpenClaw and Hermes Agent — anything that reads the open agentskills.io format — and your agent loads it on its own when a task calls for it. It is free and MIT-licensed, and the source is at https://github.com/wondelai/skills.
Which skills does the Grow a Business journey run, and what does it produce?
It orchestrates 9 skills across 9 phases — 1-Page Marketing Plan, $100M Offers, Predictable Revenue, Contagious, Influence Psychology, Crossing the Chasm, Cold Start Problem, Lean Analytics, Negotiation — asking you one decision question per phase. Each answer is written to your project's docs/ folder (docs/MARKETING.md, docs/OFFER.md, docs/STRATEGY.md, docs/CUSTOMER.md, docs/METRICS.md, docs/GROW-BUSINESS-PLAN.md), so the journey survives across sessions and you keep the reasoning, not just the output.
Which phase should I start with if only one part is broken?
Start with the 1-Page Marketing Plan phase anyway — its whole job is finding which of the nine squares is empty, and it takes an hour. It writes the map to docs/MARKETING.md, and the journey then runs the phases that square needs: Predictable Revenue for pipeline, Contagious for word of mouth, Cold Start Problem for network effects, Influence Psychology for conversion. The rest stay open in the tracker.
Two phases end on the offer and one on negotiation. Why so much pricing?
Because growth built on a weak offer, or a discounted one, does not compound. The $100M Offers phase makes the thing itself hard to refuse; Influence Psychology makes the page it sits on believable; Negotiation stops you handing the value back at the closing table. All three write to docs/OFFER.md, which becomes the single place your site, sales and outbound copy should agree with.
What if I stop halfway through?
You get a partial engine, and the tracker says which parts. docs/GROW-BUSINESS-PLAN.md lists all nine phases with their status; docs/MARKETING.md, docs/OFFER.md and docs/METRICS.md hold whatever has been decided. The natural stopping points are after Predictable Revenue, once pipeline is repeatable, and after Lean Analytics, once you have a number to watch. Resuming means pointing your agent at the tracker.
Does this work for a services business, not just SaaS?
Yes, and the offer and pipeline phases usually matter more there. Cold Start Problem is the phase most likely to be skipped — network effects rarely apply to an agency — and that skip is noted in the tracker. Everything else applies to anyone selling something repeatable, from the marketing machine to the beachhead choice in Crossing the Chasm to the margin leaks Negotiation hunts for.
Nine skills, one deliberate order.
Run the whole journey with one prompt.
npx skills add wondelai/skills/grow-business --global MIT licensed · Claude, Claude Code, Codex, Cursor, OpenClaw, Hermes · No account