Make every
AI prompt
an expert move.

50 frameworks from bestselling business & engineering books — StoryBrand, JTBD, $100M Offers, Clean Code, and 46 more — packaged as skills for Claude, Claude Code, Claude Cowork, Codex, Cursor, OpenClaw, and Hermes Agent. Plus 12 guided journeys that run them end to end. Free and open-source.

1,451 stars on GitHub

For developers and founders who want proven business thinking baked into every AI prompt.

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You ship fast.
But you ship without frameworks.

The knowledge gap

You know StoryBrand, JTBD, and Blue Ocean exist. But who has time to reread 50 books before every product sprint?

The nagging doubt

That feeling when your positioning is "good enough" — and you know good enough means forgettable.

Locked-up expertise

The best business thinking in the world is trapped in books. It should be available at the point of decision.

“Winging it” is the most expensive strategy in business.

Same prompt. Different universe.

Without Skills

You: “Help me position our product”

AI: Here are some tips for product positioning:

 

1. Identify your target audience

2. Research your competitors

3. Define your unique value proposition

4. Create a positioning statement

5. Test with customers

 

Remember to focus on what makes you unique...

Generic. Surface-level. Forgettable.
With Skills

You: “Help me position our product. Use obviously-awesome skill.”

AI: Applying April Dunford's positioning framework.

 

Step 1 — Competitive Alternatives

What would customers do if you didn't exist?

→ Spreadsheets + manual processes

→ [Competitor] + custom workarounds

 

Step 2 — Unique Attributes

What can you deliver that alternatives can't?

→ Real-time collaboration on frameworks

→ AI-powered analysis from 50 methodologies

 

Step 3 — Value for Customers

→ “Ship positioning decisions in hours, not weeks”

 

Step 4 — Target Segment

→ B2B SaaS teams, Series A-B, 10-50 people

  who lack a dedicated strategist...

Structured. Expert-level. Actionable.

That's one skill. You get all 50.

Real prompts. Copy-pasteable.

Help me uncover the real Job to Be Done for our product. Who are the hiring managers and what competing "hires" should I worry about?

Use jobs-to-be-done skill.

Design a Grand Slam Offer with bonuses, a risk-reversing guarantee, and ethical urgency for our SaaS.

Use hundred-million-offers skill.

Score our pitch on the SUCCESs checklist. Rewrite it so the core message passes the Commander's Intent test.

Use made-to-stick skill.

Build a Strategy Canvas of our top 6 competitors, then apply the Four Actions Framework to find a blue ocean move.

Use blue-ocean-strategy skill.

Run a full CRO audit: top 5 visitor objections, missing persuasion assets, and which of Cialdini's 7 principles are absent.

Use cro-methodology and influence-psychology skills.

Walk me through the full StoryBrand brand script: hero, problem, guide, plan, CTA, success vs. failure.

Use storybrand-messaging skill.

Design a complete scorecard funnel: quiz title, 12 questions, scoring logic, and 3 result tiers with tailored CTAs.

Use scorecard-marketing skill.

Apply Nielsen's 10 heuristics and Norman's framework to audit our dashboard. Rate each violation 0-4 severity.

Use ux-heuristics and design-everyday-things skills.

Diagnose onboarding drop-off using B=MAP. Then map each step to the Hook Model cycle.

Use improve-retention and hooked-ux skills.

Create a Vision/Traction Organizer with our 10-year target, 3-year picture, and 1-year plan. Then audit our incentive structure for Autonomy-Mastery-Purpose.

Use traction-eos and drive-motivation skills.

Write responses to our top 3 objections using tactical empathy: labels, calibrated questions, and "That's right" moments.

Use negotiation and influence-psychology skills.

Design a Cold Calling 2.0 outbound process: ideal customer profile, 3-email sequence, lead qualification, and pipeline math.

Use predictable-revenue skill.

Design a launch strategy with a STEPPS-based referral mechanic and a 1-page marketing plan for $0 budget.

Use contagious and one-page-marketing skills.

Build a Build-Measure-Learn experiment card and a 5-day sprint plan to go from sketches to testable prototype.

Use lean-startup and design-sprint skills.

Audit our typography for readability. Then apply Refactoring UI hierarchy principles and deliver updated CSS.

Use web-typography and refactoring-ui skills.

Design a homepage that would score on Awwwards: type system, hero composition, scroll reveals, and micro-interactions.

Use top-design skill.

Check our iOS app against HIG: navigation patterns, 44pt touch targets, Dynamic Island, and safe areas.

Use ios-hig-design skill.

Are we ready for pragmatist buyers? Map our product against the whole product model and identify a beachhead segment.

Use crossing-the-chasm skill.
Adam Wathan & Steve Schoger Refactoring UI Apple Human Interface Guidelines Steve Krug & Jakob Nielsen Don’t Make Me Think Jason Santa Maria On Web Typography Don Norman The Design of Everyday Things Locomotive, Studio Freight, AREA 17 Elite Agency Techniques Donald Miller Building a StoryBrand Chip & Dan Heath Made to Stick Jonah Berger Contagious Allan Dib The 1-Page Marketing Plan Daniel Priestley Scorecard Marketing April Dunford Obviously Awesome Alex Hormozi $100M Offers Chris Voss Never Split the Difference Robert Cialdini Influence: The Psychology of Persuasion Aaron Ross Predictable Revenue Karl Blanks & Ben Jesson Making Websites Win Clayton Christensen Competing Against Luck Nir Eyal Hooked BJ Fogg Tiny Habits Eric Ries The Lean Startup Jake Knapp Sprint Geoffrey Moore Crossing the Chasm W. Chan Kim & Renée Mauborgne Blue Ocean Strategy Gino Wickman Traction Daniel Pink Drive Robert C. Martin Clean Code Andrew Hunt & David Thomas The Pragmatic Programmer Martin Fowler Refactoring John Ousterhout A Philosophy of Software Design Robert C. Martin Clean Architecture Eric Evans Domain-Driven Design Martin Kleppmann Designing Data-Intensive Applications Alex Xu System Design Interview Michael T. Nygard Release It! Ilya Grigorik High Performance Browser Networking Teresa Torres Continuous Discovery Habits Marty Cagan Inspired Rob Fitzpatrick The Mom Test Jason Fried & DHH Shape Up Jeff Gothelf & Josh Seiden Lean UX Dan Saffer Microinteractions Walter Isaacson Steve Jobs Andrew Chen The Cold Start Problem Richard Rumelt Good Strategy Bad Strategy Andrew S. Grove High Output Management Matthew Skelton & Manuel Pais Team Topologies Alistair Croll & Benjamin Yoskovitz Lean Analytics Madhavan Ramanujam & Georg Tacke Monetizing Innovation Michael C. Feathers Working Effectively with Legacy Code Adam Wathan & Steve Schoger Refactoring UI Apple Human Interface Guidelines Steve Krug & Jakob Nielsen Don’t Make Me Think Jason Santa Maria On Web Typography Don Norman The Design of Everyday Things Locomotive, Studio Freight, AREA 17 Elite Agency Techniques Donald Miller Building a StoryBrand Chip & Dan Heath Made to Stick Jonah Berger Contagious Allan Dib The 1-Page Marketing Plan Daniel Priestley Scorecard Marketing April Dunford Obviously Awesome Alex Hormozi $100M Offers Chris Voss Never Split the Difference Robert Cialdini Influence: The Psychology of Persuasion Aaron Ross Predictable Revenue Karl Blanks & Ben Jesson Making Websites Win Clayton Christensen Competing Against Luck Nir Eyal Hooked BJ Fogg Tiny Habits Eric Ries The Lean Startup Jake Knapp Sprint Geoffrey Moore Crossing the Chasm W. Chan Kim & Renée Mauborgne Blue Ocean Strategy Gino Wickman Traction Daniel Pink Drive Robert C. Martin Clean Code Andrew Hunt & David Thomas The Pragmatic Programmer Martin Fowler Refactoring John Ousterhout A Philosophy of Software Design Robert C. Martin Clean Architecture Eric Evans Domain-Driven Design Martin Kleppmann Designing Data-Intensive Applications Alex Xu System Design Interview Michael T. Nygard Release It! Ilya Grigorik High Performance Browser Networking Teresa Torres Continuous Discovery Habits Marty Cagan Inspired Rob Fitzpatrick The Mom Test Jason Fried & DHH Shape Up Jeff Gothelf & Josh Seiden Lean UX Dan Saffer Microinteractions Walter Isaacson Steve Jobs Andrew Chen The Cold Start Problem Richard Rumelt Good Strategy Bad Strategy Andrew S. Grove High Output Management Matthew Skelton & Manuel Pais Team Topologies Alistair Croll & Benjamin Yoskovitz Lean Analytics Madhavan Ramanujam & Georg Tacke Monetizing Innovation Michael C. Feathers Working Effectively with Legacy Code
50
Expert Frameworks
49
Bestselling Authors
8
Business Categories
$0
Free Forever

Pick one. Pick all. They're free.

Every framework installs as a standalone skill. Mix and match for your workflow.

Or don’t pick at all.
One prompt, the whole journey.

Twelve guided journeys orchestrate the library for you — up to 10 skills run phase by phase, asking you the decision questions and writing every result to your project’s docs/ folder, so a journey resumes right where you left it.

Code journeys Engineering, end to end
npx skills add wondelai/skills --all --global

Every journey ships with the full library — one install, all 12 metaskills included.

Install in 30 seconds. Use forever.

01

Install the full library

One command. 50 frameworks. No configuration needed.

npx skills add wondelai/skills --all --global
02

Or pick just what you need

Only want positioning? Just JTBD? Install individual skills.

npx skills add wondelai/skills/obviously-awesome --global
03

Prompt like you read the book

Skills activate automatically inside your coding agent. Just add "Use [skill-name] skill." to any prompt.

"Redesign our pricing page. Use hundred-million-offers skill."

These skills are compatible with Claude, Claude Code, Claude Cowork, Codex, Cursor, OpenClaw, Hermes Agent, and other agentskills.io-compatible agents.

Skills are free.
Mastery is the multiplier.

The Developer Toolkit teaches you to wield skills like a pro — from choosing the right skill for every task to creating custom skills your whole team can share.

01

Learn the skills ecosystem

Structured tutorials on Cursor, Claude Code & Codex. Understand how skills work under the hood — from installation to context injection.

02

Battle-tested recipes

80+ ready-to-use workflows for real projects. Know exactly which skill to reach for — and how to chain them for complex tasks.

03

Create your own skills

Build custom skills for your team’s domain expertise. Ship institutional knowledge as markdown files your AI agents load every session.

From $19.99/mo · Updated weekly · By the creators of Wondel.ai Skills

What is an AI agent skill?

An AI agent skill is a folder of instructions — a SKILL.md plus any scripts it needs — that your coding agent loads on demand, the moment a task calls for it. Wondel.ai Skills packages 50 frameworks from bestselling business and engineering books this way, so your agent applies a proven method instead of improvising.

Each one distils a bestselling book into a method your agent can follow — 50 skills across strategy, marketing, product, design, code and architecture, plus 12 guided journeys that run whole projects phase by phase. Browse the full library.

How do I install Wondel.ai Skills?

Run `npx skills add wondelai/skills --all --global` to install all 50 skills, or `npx skills add wondelai/skills/<slug> --global` for a single one — for example `npx skills add wondelai/skills/clean-code --global`. Installation takes about 30 seconds and needs no account.

Which AI agents do these skills work with?

They are built on the open agentskills.io standard, so they work in Claude, Claude Code, Claude Cowork, Codex, Cursor, OpenClaw and Hermes Agent — and in any other agent that reads the same format. Nothing here is locked to one vendor.

Are the skills free?

Yes. All 50 skills and 12 guided journeys are free and MIT-licensed, published at https://github.com/wondelai/skills. You can read, fork, and adapt every one of them.

What is a guided journey, and how is it different from a skill?

A skill applies one framework. A guided journey — a metaskill — sequences eight to eleven of them into a whole job, asking one decision question per phase and writing the answer to a file you keep. There are 12 journeys, covering creating, improving, and growing a business, website, or app, plus three engineering tracks.

Who builds and maintains these skills?

Wondel.ai — a small team led by Michał Jaskólski, who previously built and sold two companies and shipped consumer products to over four million monthly users. The library covers 8 domains and is developed in the open at https://github.com/wondelai/skills.

You could keep prompting from scratch every time.

Or let 49 authors
do the thinking.

npx skills add wondelai/skills --all --global

MIT Licensed · Works with Claude, Claude Code, Claude Cowork, Codex, Cursor, OpenClaw, Hermes Agent & other agentskills.io agents · No account needed

Work with us

We build the skills you already use. Now we’ll build yours.

Custom skills · Subagents · MCP integrations — shipped to production, not demoed.

Sprints from $3K · shipped to production, or you don’t pay the final milestone.